Follow your heart By Muhammad Omar Iftikhar 26 July, 2008 “… So, what’s the scope?” I hear this question a lot whenever people ask me what I’m doing nowadays and I reply “MBA in media management”. And every time I’m asked “Why media management, what’s the scope?” I don’t reply in the usual way; that the media is booming or I would join the print media or an advertising agency. No! I simply say that “Every man makes his own scope — not his degree gives him the scope, or the system he’s living in.” I normally get a cold stare from the person asking me all this but I remain cool, calm and collected. This “scope” has become a predominating factor in our educational system. Students thoroughly investigate the scope of their choices they have for their professional education and then select the best one, not on the basis of their highest preference, but rather on the basis of its scope — the one that’ll give them a handsome six figure salary, company paid petrol and other benefits. People ar...